About Me

Hi There!
I’m Anne-Sophie
Guyon.
I am Anne-Sophie Guyon. I have 10 years experience in an international Sports compagny. I am a multidisciplinary designer with training in Color Design, Graphic Design and Creative Direction but I’m ultimately curious by nature. While I am interested in the aesthetics of the objects that we surround ourselves with, I have a deep passion for how these objects and solutions fit into and enrich the lives of those using them.
Design has the capacity to shape people’s lives and I believe my responsibility as a designer is to practice critical thinking and question the world we want to live in. That is why I am compelled to anchor my creative process in a bigger context than the given task.
I believe that color design is a strategic tool to communicate rooted values and complete a strong brands’ vision.
I value empathy and honesty in my professional and personal relationships.
These values guided me during my years abroad and continue to teach me to keep an open mind toward experiences or cultures that are foreign to me.
Being confronted to a wide spectrum of profiles keeps me stimulated and happy and that is why I thrive in collaborative work. I very easily seek to find key people that can bridge my skills and knowledge to domain I ignore broadening my perspectives and interests.
10+
Years of experience in a globally recognized sport equipment brand.